AM Equipment Logo

Privacy Policy

Thank you for choosing to be part of our community at Albany Magneto Equipment, Inc. dba AM Equipment (the “Company”, “AM Equipment”, “we”, “us”, or “our”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice (the “Privacy Policy”), or our practices with regards to your personal information, please contact us at [email protected].

When you visit our website (the “Website”) and more generally, use any of our services (the “Services”, which include the Website), we appreciate that you are trusting us with your personal information. We take your privacy very seriously. In this Privacy Policy, we seek to explain to you in the clearest way possible the privacy practices for the Services, including what information we collect, how we use it and what rights you have in relation to it. Please read this Privacy Policy before using the Services or submitting any personal information.  Your use of the Website constitutes your acceptance of this Privacy Policy.  This Privacy Policy applies solely to all information collected through our Services (which, as described above, includes our Website), as well as, any related services, sales, marketing or events.

Please read this Privacy Policy carefully whenever you visit the Website or use our Services as it will help you understand what we do with the information that we collect.


1.1 Personal information you disclose to us.

We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Website, or otherwise when you contact us.

The personal information that we collect depends on the context of your interactions with us and the Website, the choices you make and the products and features you use. The personal information we collect may include the following:


Phone numbers;

Email addresses;

And other similar information.

The personal information that you provide to us must be true, complete and accurate, and you must notify us of any changes to such personal information.

1.2 Information automatically collected.

We automatically collect certain information when you visit, use or navigate the Website. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information such as your Internet Protocol (IP) address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Website and other technical information. This information is primarily needed to maintain the security and operation of our Website, and for our internal analytics and reporting purposes.

Like many businesses, we also collect information through cookies and similar technologies, as described in Section 5, below.

2. USE

We use personal information collected via our Website for a variety of business purposes, including those described below. We process your personal information for these purposes in reliance on our legitimate business interests, in order to enter into or perform a contract with you, with your consent and/or for compliance with our legal obligations. We indicate the specific processing grounds we rely on with each purpose listed below.

To enforce our terms, conditions and policies for business purposes, to comply with legal and regulatory requirements or in connection with our contract.

To respond to legal requests and prevent harm.  If we receive a subpoena or other legal request, we may need to inspect the data we hold to determine how to respond.

To fulfill and manage your orders, payments, returns, and exchanges made through the Website.

To administer prize draws and competitions when you elect to participate in our competitions.

To deliver and facilitate delivery of services to the user. 

To respond to user inquiries/offer support to users and solve any potential issues you might have with the use of our Services.

To send you marketing and promotional communications for marketing purposes, if this is in accordance with your marketing preferences. For example, when expressing an interest in obtaining information about us or our Website, subscribing to marketing or otherwise contacting us, we will collect personal information from you. You can opt-out of our marketing emails at any time, as described in Section 11, below.

To deliver targeted advertising to you, to develop and display personalized content and advertising (and work with third parties who do so) tailored to your interests and/or location, and to measure its effectiveness.


We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfill business obligations.

We may process or share your data that we hold based on one or more of the following legal basis:

Consent: We may process your data if you have given us specific consent to use your personal information for a specific purpose.

Legitimate Interests: We may process your data when it is reasonably necessary to achieve our legitimate business interests.

Performance of a Contract: Where we have entered into a contract with you, we may process your personal information to fulfill the terms of such contract.

Legal Obligations: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process, such as in response to a court order or a subpoena (including in response to public authorities to meet national security or law enforcement requirements).

Vital Interests: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person and illegal activities, or as evidence in litigation in which we are involved.

More specifically, we may need to process your data or share your personal information in the following situations:

Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

Vendors, Consultants and Other Third-Party Service Providers: We may share your data with third-party vendors, service providers, contractors or agents who perform services for us or on our behalf and require access to such information to do that work. Examples include: payment processing, data analysis, email delivery, hosting services, customer service and marketing efforts. We may allow selected third parties to use tracking technology on the Website, which will enable them to collect data on our behalf about how you interact with our Website over time. This information may be used to, among other things, analyze and track data, determine the popularity of certain content, pages or features, and better understand online activity. Unless described in this Privacy Policy, we do not share, sell, rent or trade any of your information with third parties for their promotional purposes.

Affiliates: We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include our parent company and any subsidiaries, joint venture partners or other companies that we control or that are under common control with us.

Business Partners: We may share your information with our business partners to offer you certain products, services or promotions.


We only share and disclose your information with the following categories of third parties. If we have processed your data based on your consent and you wish to revoke your consent, please contact us using the contact details provided in Section 15, below.

Ad Networks

Affiliate Marketing Programs

Communication & Collaboration Tools

Data Analytics Services

Data Storage Service Providers

Retargeting Platforms

Sales & Marketing Tools

Website Hosting Service Providers

Performance Monitoring Tools


Like many businesses, we may use cookies and other tracking technologies to collect and store your information.  A cookie is a piece of data stored on a website user’s hard drive to help us improve your access to the Website and identify repeat visitors to the Website.  For example, we use cookies to enhance your experience on the Website.  

The information we collect through cookies and similar technologies includes:

Usage Data. Log and usage data is service-related, diagnostic, usage and performance information our servers automatically collect when you access or use our Website and which we record in log files. Depending on how you interact with us, this log data may include your IP address, device information, browser type and settings and information about your activity in the Website (such as the date/time stamps associated with your usage, pages and files viewed, searches and other actions you take such as which features you use), device event information (such as system activity, error reports (sometimes called ‘crash dumps’) and hardware settings).

Device Data. We collect device data such as information about your computer, phone, tablet or other device you use to access the Website. Depending on the device used, this device data may include information such as your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system and system configuration information.

Location Data. We collect location data such as information about your device’s location, which can be either precise or imprecise. How much information we collect depends on the type and settings of the device you use to access the Website. For example, we may use GPS and other technologies to collect geolocation data that tells us your current location (based on your IP address)- You can opt out of allowing us to collect this information either by refusing access to the information or by disabling your Location setting on your device. Note however, if you choose to opt out, you may not be able to use certain aspects of the Services.

Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies at any time. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Website. To opt-out of interest-based advertising by advertisers on our Website.


We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than 2 years.

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.


We are committed to protecting your sensitive information through a system of appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology is completely secure or error free.  We are not responsible for breaches of security beyond our reasonable control and cannot guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security, and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Website is at your own risk. You should only access the Website within a secure environment, and it is your responsibility to safely store your login information.


The Children’s Online Privacy Protection Act (“COPPA”) puts parents in control over the information that websites can collect from their children who are under 13 years of age.  The COPPA Rule provides additional protections and streamlines procedures that companies covered by the COPPA Rule need to follow.  The Website is intended for and designed for adults who are at least 18 years old.  The Website is NOT intended for and we do not knowingly solicit or collect data from or market to children under 18 years of age. By using the Website, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Website. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at [email protected].


If you are accessing the Website from any region with laws governing personal data collection, use, and disclosure that are different from the laws of the United States, please be advised that through your continued use, which is governed by the law of the United States and this Privacy Policy, you will be transferring your personal information into the United States and you consent to that transfer.


Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track (“DNT”) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Policy.


The CAN-SPAM Act sets rules for commercial emails.  To maintain compliance with the CAN-SPAM Act, we:

Do not send emails with false, misleading, or deceptive domain names, email addresses or subject lines.

Clearly identify our emails as an advertisement.

Always include a valid physical address for our business in emails.

Only send emails that include a clear way to opt out of our emails in the future.

Ensure that the opt out method is simple to use.

Honor opt out requests within 10 business days.

In addition, if we use a third-party email marketing service, we monitor their email communications for compliance with the CAN-SPAM Act.


If you are a resident of California, you are granted specific rights regarding access to your personal information.  This Section 12 is adopted to comply with the Shine the Light Law, the California Consumer Privacy Act (“CCPA”), and other California privacy laws.

12.1 Shine the Light Law

California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided in Section 15, below

12.2 California Consumer Privacy Act

The CCPA requires us to adhere to certain rights and obligations regarding your personal information if you are either:  

(1) an individual who is in the State of California for other than a temporary or transitory purpose; or

(2) an individual who is domiciled in the State of California and who is outside the State of California for a temporary or transitory purpose.

12.2.1 Information We Collect

We have collected the following categories of personal information from consumers in the past twelve (12) months:

A. Identifiers

Contact details, such as real name, alias. postal address, telephone or mobile contact number, unique personal identifier, online identifier, IP address, email address and account name. 

YES – Collected

B. Personal information categories listed in the California Customer Records statute

Name, contact information, education, employment, employment history and financial information 

YES – Collected

C. Protected classification characteristics under California or federal law

Gender and date of birth

NO – Collected

D. Commercial information

Transaction information, purchase history, financial details and payment information

NO – Collected

E. Biometric information

Fingerprints and voiceprints

NO – Collected

F. Internet or other similar network activity

Browsing history, search history, online behavior, interest data, and interactions with our and other websites, applications, systems and advertisements

NO – Collected

G. Geolocation data

Device location

YES – Collected

H. Audio, electronic, visual, thermal, olfactory, or similar information

Images and audio, video or call recordings created in connection with our business activities

NO – Collected

I. Professional or employment-related information

Business contact details in order to provide you our services at a business level, job title as well as work history and professional qualifications if you apply for a job with us

NO – Collected

J. Education Information

Student records and directory information

NO – Collected

K. Inferences drawn from other personal information

Inferences drawn from any of the collected personal information listed above to create a profile or summary about, for example, an individual’s preferences and characteristics

NO – Collected

We may also collect other personal information outside of these categories. 

We obtain the personal information in the categories listed above from instances where you interact with us in-person, online, or by phone or mail in the context of:

Receiving help through our customer support channels;

Participation in customer surveys or contests; and

Facilitation in the delivery of our Services and to respond to your inquiries.

12.2.2 Use of Personal Information

More information about how we use or disclose the personal information we collect can be found in Sections 2 and 3, above.

You may contact us by email at [email protected], or by referring to the contact details in Section 15, below.

If you are using an authorized agent to exercise your right to opt-out, we may deny a request if the authorized agent does not submit proof that they have been validly authorized to act on your behalf.

12.2.3 Sharing Personal Information

We may disclose your personal information with our service providers pursuant to a written contract between us and each service provider. Each service provider is a for-profit entity that processes the information on our behalf.

We may use your personal information for our own business purposes, such as for undertaking internal research for technological development and demonstration. This is not considered to be “selling” your personal data.

AM Equipment has disclosed the following categories of personal information to third parties for a business or commercial purpose in the preceding twelve (12) months:

Category B: Personal information categories listed in the California Customer Records statute.

The categories of third parties to whom we disclosed personal information for a business or commercial purpose can be found under Section 4, above.

AM Equipment has not sold any personal information to third parties for a business or commercial purpose in the preceding twelve (12) months. 

AM Equipment will not sell personal information in the future belonging to website visitors, users and other consumers.

12.2.4 Your Rights with Respect to Your Personal Data

(a) Right to Request Deletion of the Data – Request to Delete

You have the right to ask for the deletion of your personal information that we collected from you and retained. If you ask us to delete your personal information, and your identity is verified pursuant to Section 12.2.4(c), below, we will respect your request and delete your personal information, subject to certain exceptions provided by law, such as (but not limited to) the exercise by another consumer of his or her right to free speech, our compliance requirements resulting from a legal obligation or any processing that may be required to protect against illegal activities.

(b) Right to be Informed – Request to Know

Depending on the circumstances, you have a right to know:

The categories of personal information that we collect from you;

The categories of sources from which the personal information is collected;

The business or commercial purpose for collecting or selling personal information

The categories of third parties to whom the personal information was sold or disclosed for a business purpose; 

The specific pieces of personal information we collected about you;

The categories of personal information that we sold about you and the categories of third parties; and

The categories of personal information that we sold or disclosed for a business purpose.

In accordance with applicable law, we are not obligated to provide or delete consumer information that is de-identified in response to a consumer request or to re-identify individual data to verify a consumer request.

(c) Verification Process

Upon receiving your request, we will need to verify your identity to determine you are the same person about whom we have the information in our system. These verification efforts require us to ask you to provide information so that we can match it with information you have previously provided us. For instance, depending on the type of request you submit, we may ask you to provide certain information so that we can match the information you provide with the information we already have on file, or we may contact you through a communication method (e.g. phone or email) that you have previously provided to us. We may also use other verification methods as the circumstances dictate.

We will only use personal information provided in your request to verify your identity or authority to make the request. To the extent possible, we will avoid requesting additional information from you for the purposes of verification. If, however, we cannot verify your identity from the information already maintained by us, we may request that you provide additional information for the purposes of verifying your identity, and for security or fraud-prevention purposes. We will delete such additionally provided information as soon as we finish verifying you.

(d) Right to Non-Discrimination for the Exercise of a Consumer’s Privacy Rights

We will not discriminate against you if you exercise your privacy rights.

(e) Other Privacy Rights

you may object to the processing of your personal data;

you may request correction of your personal data if it is incorrect or no longer relevant, or ask to restrict the processing of the data;

you can designate an authorized agent to make a request under the CCPA on your behalf. We may deny a request from an authorized agent that does not submit proof that they have been validly authorized to act on your behalf in accordance with the CCPA; and

you may request to opt-out from future selling of your personal information to third parties. Upon receiving a request to opt-out, we will act upon the request as soon as feasibly possible, but no later than 15 days from the date of the request submission.

To exercise these rights, you can contact us by email at [email protected], or by referring to the contact details in Section 15, below. If you have a complaint about how we handle your data, we would like to hear from you.


The Website may contain links to other websites.  Please be aware that we are not responsible for the content or privacy practices of such other websites.  We encourage our users to be aware when they leave the Website and to read the privacy policies of any other website that collects personally identifiable information.


We may update this Privacy Policy from time to time and as necessary to stay compliant with relevant laws. We will notify you of any changes to this Privacy Policy by revising the date at the bottom of this Privacy Policy indicating when this Privacy Policy was last updated.  The updated version will be effective as soon as it is accessible. If we make material changes to this Privacy Policy, we may notify you either by posting a notice of such changes on the Website or by directly sending you a notification. 


If you have questions or comments about this Privacy Policy, you may email us at [email protected] or by US mail to:

AM Equipment

402 Hazel Street

Jefferson, OR 97352

United States


You may have the right to do the following, subject to certain exceptions provided by law, by contacting us via the contact information provided in Section 15, above:

See what data we have about you, if any.

Change/correct any data we have about you.

Have us delete any data we have about you.

Express any concern you have about our use of your data.